As Apple prepares to open up its mobile Safari browser to ad blocking in the forthcoming iOS 9 release, Adblock Plus is seeking a head start. The popular ad-blocking tool is arriving on Apple’s mobile platform for the first time.
Powered by the Adblock Plus software, Adblock Browser is optimized for iPhones and iPads, and as its name suggests, doesn’t focus on blocking in-app ads — it’s a standalone browser designed to block advertisements on the mobile web.
The Adblock Browser will only block what it deems to be “annoying ads,” while nonintrusive ones are displayed by default — though you can opt out of seeing these too.Eyeo, the Germany-based company behind the Adblock Plus software, said the app is built upon the Kitt browser, an extensible iOS platform that makes it easy for developers to build customized browsers.